MOVING TARGETS advertisers work with their own account executive to determine (1) What geographic areas should be targeted, (2) What type of Gift Certificate will work best, and (3) What to say in the personal, custom-written letter.

Our mailings feature you, and you alone. Thus we can make sure YOUR MESSAGE is specifically targeted to YOUR AUDIENCE. In the case of multiple units, we individualize your message for each location.

Our people have helped thousands of small-business advertisers. They've learned what works best and what to avoid. We have no contracts, and you can fire us anytime you wish. Thus the only way we can keep you as a customer is to satisfy you—every month—month in and month out! What does best for you does best for us too!

We help you select your best trade area. Our exclusive COMPUTER MAPPING TOOL "lights up" your whole backyard—and draws a bead on the best possible hits. Then special name-screening "selects" further refine your new mover audience.

Now we can tell you the approximate number of movers you'll visit each month. With no minimum quantities or set-up charges, you can establish your own budget by telling us the maximum number of monthly mailings you'd like us to send. We call this your "Cap." If the monthly movers in your target area exceed your Cap, we cut names accordingly. If the number of movers is less than your Cap, we bill you only for the actual number mailed.

Next comes your in-depth business interview—starting with a 5- to 10-minute series of penetrating “critical-zone” questions. Our expert copywriters and graphic designers use this information to prepare mailings customized for you and your business. We have time-tested formats for auto service shops, restaurants, pizza shops, fast lubes… and any other business imaginable!

We’ll create a fully customized Letter and Gift Certificate exclusively for your business, using your logo and graphics, plus your choice of maps, pictures, colors, typestyles, and offer. And if you own a national franchise—or you’re a corporate affiliate—including your company’s logo and the proper wording will help you qualify for co-op advertising dollars! Our close relationship with dozens of top-name national-brand corporations means their highly recognized logos are pre-approved for your use in a Moving Targets campaign.

Simply tell us how you want your campaign to look… what you want it to say… and any extra touches you’d like to include. Then simply relax… because we do the rest. At no charge to you!

Rest assured, our warm, personal-looking mailers are filled with copy/offer approaches we've found especially effective for others in your industry. The incredibly appealing “one-to-one” format has been a proven winner since 1992 for thousands of businesses nationwide. We’ve mailed over 36 million pieces.

Working together, we'll create a direct mail winner just for you! The final product—including both copy and artwork—is, of course, subject to your final approval.